 “The quickest way to do many things is to do one thing at a time.” - Christopher Westra You might be thinking that the best way to get things done is to multitask and work on many things at the same time. But by juggling too many tasks, you’re well on your way to feeling overwhelmed and eventually burning out. This doesn’t do your business any good at all. When you focus on working on just one thing at a time, you’re able to think deeper and be more creative, which results in a better finished product. Use Starbucks as an example: they started with just one thing, coffee. They were able to focus on their one thing and they grew an entire empire because of it. If you want an email list full of subscribers, you need to focus on one thing: building your email list. When you invest your energy into your email list, you’re able to convert subscribers into paying customers and build relationships with customers you may not have met any other way. Prioritize, Prioritize, Prioritize Before you spend your time on trendy marketing tactics, make growing your email subscriber list your top priority. Whether you’re launching a new business or looking to grow your current one, a high-quality, relevant email list will help you achieve your goals. This might feel impossible when you have a huge list of high priority tasks in your business, but with email marketing you’ll put automated systems in place to attract potential clients on a consistent basis. Get the Results You Desire You can’t expect your business to grow if you aren’t taking advantage of email marketing. Think strategically about where you want your business to go and plan for that. Start by identifying who your ideal customer is. Create an enticing free offer, and use that free offer to get people to join your email list. Seize the opportunity to market directly to your potential customers by creating and growing your email list. This is one surefire way to grow your business. The Advantage of Doing One Thing When you focus solely on growing your email list, you are putting processes in place that will bring in huge results for your business over time. Email marketing has been proven to work time and time again, so invest the time needed to build a solid list. It doesn’t take a lot of time to create your first series of emails. The beauty of email marketing is that it takes the same amount of time to create and send one email as it does to send 500 emails. By automating the process, you will save time, reach a larger audience, and build relationships with your subscribers. How Are You Going to Make Growing Your Email List a Priority? Avoid getting caught up in trying to do too many things at once and focus solely on building your email list for now. Email marketing is a great way for you to stand out to your audience when you’re starting a business or trying to grow an existing one. Your subscribers are eager to receive your emails, and over time they will begin to see you as an expert in your field. Put time and energy into growing your list, and it will reap endless benefits for your business. Want to learn more about how you can Build An Effective Email List? *Head over Here *Use coupon code: member20 to get $20 off your membership 
0 Comments
 Can you really grow your business and your email list without knowing who your ideal customer is? You can in theory, but if you try to attract everyone, you might end up attracting no one. Instead of going out searching for customers, you should be drawing them to you. In order to be effective with email marketing, you need to identify the people you can help best with your product or service. You’ll do this by creating an ideal customer avatar. Attracting Your Target Audience Imagine a world in which your customer comes to you, looking for the exact products or services you provide. This world can be your reality if you take the time to identify your ideal customer. Once you know exactly who they are, you can market to them in a way that entices them to you. Do these three things to attract your target audience:
The best part? By doing this, you’ll also identify people who you want to work with. Why You Need an Ideal Customer The topic of finding your ideal customer comes up over and over again and that’s because most people skip this step. Of course, your ideal client may not be completely clear in the beginning and becomes more refined over time. But you will have some idea of who you want to serve. However, don’t make the mistake of assuming everyone is part of your target audience. There’s no point in building a large email list if you aren’t being specific with who you target. Let’s say you own a high-end clothing line for women - you’d be wasting your marketing efforts if you marketed towards young men. And if you narrowed down your niche, you’d be marketing to women with a specific income. Connecting with your audience is easier when you understand them well enough to relate to their problems and even provide solutions that make their lives easier. Knowing What You Want Matters Don’t forget that this is your ideal customer. That means that you need to consider what type of customer you want to work with. To narrow down your niche, ask yourself these questions:
Your answers will give you an initial perception of who your ideal customer is, but you’ll also need demographics and psychographics to know more about your target audience. Make the time for it Unfortunately, some people put in the effort to identify their ideal customer and fail to do anything with the information. If your goal is to grow your business and your email list, keep your target audience at the front of your mind. Your ideal customer should influence almost every business decision you make. The moral of the story is to find out as much as you possibly can about your ideal customer. By creating a specific avatar, it doesn’t mean you’ll miss out on customers who don’t fit that mold. The opposite is often true and you’ll attract more people because you’re more specialized. The more details you know about your audience, the more your business will grow. Want to learn more about how you can “Build An Effective Email List”? *Head over HERE *Use coupon code: member20 to get $20 off your membership   Are you feeling overwhelmed or frustrated with the thought of growing your email list? Does it seem like an impossible task? Building your email list takes time, patience, and focus on your strategy. The good news? You can avoid feeling frustrated by taking the time to get organized. “For every minute spent organizing, an hour is earned.” - Benjamin Franklin Staying organized can be tough when you have so many tasks to complete every day - building your list is only one of them. But fear not! By following a well thought-out strategy and utilizing technology, you can get yourself organized painlessly. With great organization, you’ll have a better-performing email list and happy customers. Step 1: Block Out Time to Strategize To grow your email list, you need to stand out to your audience and effectively target them. You can do this by creating a strategy that lays out “who, where, what, and why” of your email marketing. When you take the time to strategize, you are more likely to see positive results, with increased sales and improved relationships with your ideal customers. When you’re strategic with your email marketing, people are less likely to unsubscribe because you’re delivering the thoughtful content they expected when they signed up for your list. To create time to strategize, block out time on your calendar based on when you’re feeling most creative. If you’re an early bird, your mind might feel clearest in the morning. Or maybe you need some time to warm up and you do your best thinking in the afternoon. Or maybe you’re a night owl who is sharpest during the evening hours. Block out time accordingly and make it a priority – think of this time as a meeting with yourself, and don’t skip out. Step 2: Get Your Technology Up and Running It can be overwhelming trying to decide what email marketing platform to use. It’s hard to pick one when they all offer similar features but are also different in their own ways. Don’t spend too much time worrying about which platform to choose, just pick one to start. The best way to get started with technology is to dive right in. Go ahead and explore what your platform has to offer. Try to add yourself to a list you’ve created, play around with an email template, or even make an opt-in form. If you get stuck, most email marketing platforms have tech support and even live chat to help you. You can also spend time watching video tutorials to get comfortable with the technology. Some other tips for getting organized:
Dedicating time to getting organized from the get-go will save you so much time in the long run. When you organize your email marketing efforts, you will grow your list of email subscribers and grow your business. Want to learn more about how you can Build An Effective Email List? *Head over HERE *Use coupon code: member20 to get $20 off your membership   Everyone has heard the saying “quality over quantity” - when it comes to your email list, that saying definitely rings true. Getting the most out of email marketing isn’t about having millions of subscribers, it’s about converting your subscribers into paying customers. When people join your email list, they’re essentially telling you, “I want to know more.” While they may not be ready to buy at that exact moment, they are giving you an opportunity to convince them to stick around. This means you absolutely must take time to nurture your email list and make certain that your target audience stays engaged, and that they don’t forget you! Getting placed on the backburner is all too easy these days with so many emails flying around. To nurture your list, focus on sharing your expertise and giving to your audience - this is not the time for a hard sell. Track the success of your email marketing and be ready to make changes if something isn’t working. Building Relationships with Your Subscribers Nurturing your email list is how you’ll get prospective subscribers to convert to paying customers, and eventually to brand advocates. The main objective of your email list is to build and nurture relationships with people you may be able to help further down the line. It’s not a numbers game, and it’s not about making immediate sales. Email marketing is about making genuine connections and solving a problem with your product or service. Why People Join Your List In order to nurture your list, you first have to understand what made people sign up for your list in the first place. Most people will be attracted to your list by your lead magnet. People join and stay on your list because they want:
Strategies for Nurturing Your List When you are intentional with your strategy, you are more likely to see positive results, with increased sales and improved relationships with your ideal customers. People are also less likely to unsubscribe because you are delivering the thoughtful content they expected when they signed up for your list. Here are some ideas for content that you can use to cultivate relationships:
All content you develop must be something your audience wants. By taking the time to plan and send regular content, you:
Keep the momentum going Nurturing your email list takes time. The more genuine you are, the better chance you have to create an authentic connection with your target audience. The more you focus on nurturing your list, the more loyal your audience will become. Keep thinking of ways to nurture your target audience and move your business forward. Work to build the ‘know, like, trust’ factor with your subscribers with each email you send. Want to learn more about how you can “Build An Effective Email List”? *Head over HERE *Use coupon code: member20 to get $20 off your membership  |
AuthorPat Simes Archives
September 2024
Categories
All
|
RSS Feed