Social media remains an evolving aspect of our daily lives in addition to being a part of our businesses. This course is designed for people who have some familiarity with social media already.
Participants will learn to develop a social media marketing plan as a part of their overall marketing strategy, determine who should be on their team, and choose how they will measure what is taking place.
In addition, we will explore some of the major social media sites and look at how specialty sites and social media management tools can take their social media marketing to the next level.
You need this course if:
You want to increase traffic to your website or Facebook page
You want to grow your brand's awareness
You want to promote your products and services
You want to create conversation around your brand
You want to create and launch a social media marketing plan
You want to connect with your audience through social listening